20 Best Sales Resume Examples and Templates for 2025
20 Best Sales Manager Resume Examples and Templates for 2025
By Andrew Stoner
, Executive Resume Writer and Career Coach
Andrew Stoner
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Executive Resume Writer and Career Coach
Last Updated:
July 2, 2025
As a sales manager, you play a vital role in business development and revenue growth. Your sales manager resume should demonstrate your ability to drive results, deliver excellent customer service, lead teams, and communicate effectively. Learn expert tips to create a success-driven resume highlighting the most compelling aspects of your sales experience.
Key Takeaways
- Emphasize specializations: Sales managers can specialize in different types of sales, from business-to-business (B2B) vs. business-to-consumer (B2C) to industry-specific sales and more. Your resume should specify the various types of sales work you’ve done, the platforms you’ve used, and intricate industry or your product knowledge.
- Detail quantifiable achievements: Sales managers, in particular, need to share data about professional accomplishments. Their roles are all about meeting and exceeding revenue goals, managing big accounts, retaining and upselling, and growing a book of business. Offer those numbers proudly.
- Use keywords for ATS: Using some of the same keywords and phrases found in job descriptions can help your resume make it through applicant tracking systems (ATS) and into recruiters’ hands.
Most Popular Sales Manager Resumes
Junior Sales Manager Resume Example
Why This Resume Is a Great Example
This resume quickly demonstrates a track record of measurable sales growth and leadership impact at Procter & Gamble. The reverse‐chronological format ensures hiring managers immediately see the most recent achievements.
Key Tips
Quantify results whenever possible: citing a “15% annual revenue increase” illustrates impact. For guidance on measuring and presenting achievements, see Best Resume Formats.
Sales Manager Resume Example
Why This Resume Is a Great Example
This resume emphasizes clear, quantifiable achievements — 20% sales growth, 15% regional increase — and demonstrates leadership in training initiatives. The concise profile highlights relevant certifications and industry experience.
Key Tips
Always include metrics to show impact: percentages and dollar values help recruiters understand your contributions. For ideas on crafting a standout profile, refer to How to Write a Resume Summary.
Senior Sales Manager Resume Example
Why This Resume Is a Great Example
This resume showcases leadership at both director and senior manager levels, underpinned by strong metrics like 20% sales growth and $10 million in key accounts. The summary immediately conveys industry expertise and MBA credentials.
Key Tips
Emphasize top‐line metrics and leadership scope: “managed $10 million accounts” and “20% annual growth” catch recruiters’ attention. For insights on selecting impactful job titles, consult Job Title Examples for Your Resume.
Regional Sales Manager Resume Example
Why This Resume Is a Great Example
The candidate highlights regional revenue growth (18% YOY) and team development metrics (22% improved closing rates), demonstrating both strategic vision and operational excellence.
Key Tips
Detail territory growth and team metrics: numbers like “200+ new stores” and “18% revenue growth” reveal tangible impact. For additional resume best practices, see How to Make a Resume.
Assistant Sales Manager Resume Example
Why This Resume Is a Great Example
This resume emphasizes the assistant manager’s role in training, retention, and sales campaign support, all backed by specific metrics (15% turnover reduction, 20% productivity gain). The profile summarizes their supportive leadership and analytical skills.
Key Tips
Illustrate support roles with metrics: “12% boost in first‐quarter revenue” shows direct contribution. For insights on listing leadership skills, see Leadership Skills for a Resume.
Auto Sales Manager Resume Example
Why This Resume Is a Great Example
This resume highlights dealership revenue and margin improvements (22% unit increase, 5% margin rise), showcasing both operational and sales acumen. The candidate’s ability to recruit and train is also quantified.
Key Tips
Show dealership metrics: using percentages for unit sales and margins reinforces business impact. For more about honing auto sales terminology, refer to Resume Keywords.
Catering Sales Manager Resume Example
Why This Resume Is a Great Example
This resume demonstrates clear growth in event bookings (30%) and revenue per event ($15,000), underlining the candidate’s effectiveness in sales and upselling. Client satisfaction and repeat rates further reinforce relationship management skills.
Key Tips
Quantify event metrics: “120+ events” and “$15,000 average revenue increase” illustrate scale and impact. For catering‐specific language, see What to Put on a Resume.
District Sales Manager Resume Example
Why This Resume Is a Great Example
The resume highlights district‐level revenue growth (28%) and team performance improvements (110% territory attainment). Key account wins and leadership span across multiple states, showcasing strategic oversight.
Key Tips
Emphasize broad geographic impact: detailing “five states” and “$10 million annual revenue” helps convey scale. For more on multi‐unit management, see Core Competencies for Resume.
Hotel Sales Manager Resume Example
Why This Resume Is a Great Example
This resume showcases specific hotel metrics like 25% group revenue growth and 15% portfolio expansion, demonstrating strong sales acumen. Coordination with operations speaks to cross‐departmental collaboration.
Key Tips
Use event revenue figures, such as emphasizing “$500K annual revenue,” to highlight the direct financial impact. For advice on hospitality keywords, consult Hard Skills for Your Resume.
Inside Sales Manager Resume Example
Why This Resume Is a Great Example
This resume highlights improvements in conversion rates (18%) and CRM efficiency (25%). The candidate pairs quantitative achievements with relevant tech certifications, underlining technological proficiency.
Key Tips
Focus on technology‐driven metrics. Metrics like “25% increase in lead response time” show digital savviness. For tips on listing these skills, see How to List Skills on a Resume.
National Sales Manager Resume Example
Why This Resume Is a Great Example
By quantifying national growth (30%) and first‐year product revenue ($50 million), this resume underscores large‐scale strategic impact. The P&L oversight further indicates high‐level financial responsibility.
Key Tips
Highlight multi‐region metrics: “50-person team” and “$20 million P&L” reveal scale. For guidance on national role titles, refer to Career Advice: Job Titles for Resume.
Pharmaceutical Sales Manager Resume Example
Why This Resume Is a Great Example
Quantifiable results, such as “25% territory prescription growth” and “$2 million formulary deal,” demonstrate strategic value. Collaboration with medical affairs highlights cross‐functional skills.
Key Tips
Cite KOL engagement metrics: “20% uptake” shows medical influence. For pharma‐specific terminology, see Technical Skills in an IT Resume.
IT Sales Manager Resume Example
Why This Resume Is a Great Example
This resume highlights significant IT sales metrics like a 35% revenue increase and a 40% partner growth, demonstrating both team leadership and channel development. Technical certifications reinforce credibility.
Key Tips
Show enterprise impact: metrics like “120% of quarterly quotas” and “18% improved win rates” reveal effectiveness. For more on highlighting tech skills, see Computer Skills for Your Resume.
Territory Sales Manager Resume Example
Why This Resume Is a Great Example
This resume quantifies territory revenue growth (20%) and churn reduction (10%), showcasing both sales and operational collaboration. Salesforce proficiency underlines analytical capabilities.
Key Tips
Highlight operational collaboration: “8% reduction in delivery costs” shows cross‐functional impact. For tips on supply chain language, see Work Experience on a Resume.
Key Account Sales Manager Resume Example
Why This Resume Is a Great Example
This resume clearly demonstrates high-value negotiations and strategic partnership skills by focusing on Tier 1 account revenue growth (30%) and a $12 million contract.
Key Tips
Detail contract values and account metrics: “$12 million contract” underscores negotiation prowess. For help with key account language, see Resume Keywords.
Retail Sales Manager Resume Example
Why This Resume Is a Great Example
This resume highlights significant retail metrics like 25% revenue growth and 10% same-store sales increase, proving the candidate’s operational and merchandising impact. Staff development figures reinforce leadership.
Key Tips
Quantify store-level outcomes: percentages for revenue and sales elucidate performance. For more on retail competencies, see Core Competencies for Resume.
Field Sales Manager Resume Example
Why This Resume Is a Great Example
This resume clearly shows revenue and client growth, 28% and 35%, respectively, proving the candidate’s field leadership and strategic planning. CRM proficiency is emphasized to show process discipline.
Key Tips
Demonstrate geographical impact: “28% increase in field revenue” highlights scale. For pipeline optimization guidance, visit How to Tailor a Resume to a Job Description.
Channel Sales Manager Resume Example
Why This Resume Is a Great Example
Quantified partner growth (50%) and revenue impact (30%) illustrate the candidate’s channel expertise. The onboarding reduction metric underscores process efficiency.
Key Tips
Quantify partner expansion, examples like “60 new partners” signals scale. For more information on partner management skills, see the Transferable Skills Resume.
Sales Operations Manager Resume Example
Why This Resume Is a Great Example
This resume clearly shows process improvements—25% shorter sales cycles and 20% more accurate pipeline. CRM expertise is highlighted by certification and large‐scale user support.
Key Tips
Highlight system‐driven efficiencies. Examples like “25% reduction in cycle time” proves impact. For analytics guidance, see How to Use Bullet Points on a Resume Effectively.
Retail District Sales Manager Resume Example
Why This Resume Is a Great Example
This resume showcases district‐level sales growth (22%) and shrink reduction (12%), reflecting strong operational and visual merchandising leadership. The P&L and inventory metrics highlight financial and operational acumen.
Key Tips
Quantify shrink and sales metrics: percentages like “12% shrink reduction” reveal operational impact. For more on retail best practices, see Best Resume Formats.
Sales Manager Text-Only Resume Examples and Templates
How To Write a Sales Manager Resume Example
Using a resume template can help you write an effective sales manager resume. Your sales manager resume should include these sections:
- Contact information
- Profile
- Key skills
- Professional experience
- Education and certifications
1. Share your contact information
Give your full name, phone number, email address, location, and a link to your online professional profile. Ensure your contact information is current so potential employers can contact you for an interview.
Example
Your Name
(123) 456-7890
[email protected]
City, State Abbreviation Zip Code
LinkedIn | Portfolio
2. Craft an outstanding profile with a summary of your sales manager qualifications
In a few sentences, summarize your professional background, relevant skills, and experience as a sales manager. Use this section to make a strong, eye-catching introduction. Display your unique strengths and integrate keywords from the job description to show you’re a good match for the position.
Senior-Level Profile Example
Senior sales manager with a decade of experience in pharmaceutical and consumer goods industries with respected organizations such as Johnson & Johnson and Pfizer. MBA possessing advanced skills in strategic planning, team leadership, account management, communication, and negotiation. Establish and nurture key accounts, lead cross-functional teams, implement innovative sales strategies, and exceed sales targets in demanding markets.
Entry-Level Profile Example
Junior sales manager with proven expertise in exceeding sales targets, forging strong client relationships, and cultivating an effective sales team. Brings a solid background in sales and marketing from previous roles at leading companies like Procter & Gamble and Unilever.
3. Showcase your sales manager experience
This section of your professional resume should list your previous positions as a sales manager, including job duties, employer names, and dates of employment. Highlight specific achievements and accomplishments, quantifying your results whenever possible.
Senior-Level Professional Experience Example
Director of Sales | Johnson & Johnson, Pfizer, Boston, MA | May 2019 – present
- Lead a cross-functional team of over 50 sales representatives in the Northeast region
- Developed and implemented innovative sales strategies, which resulted in a 20% increase in annual sales
- Manage key accounts worth over $10 million, successfully maintaining these partnerships through strategic negotiation and relationship-building
Senior Sales Manager | Pfizer, Cincinnati, OH | June 2014 – April 2019
- Directed a team of over 30 sales associates to surpass sales targets by 25% in the first fiscal year
- Developed, created, and deployed successful sales strategies based on market trends and customer behaviors
- Managed high-profile client accounts and implemented processes for long-term client management resulting in a 15% increase in client retention rates in one year
Entry-Level Professional Experience Example
Junior Sales Manager, Procter & Gamble, Cincinnati, OH | June 2022 – present
- Achieve and exceed monthly sales targets consistently by forecasting sales trends and planning strategically
- Develop new business relationships, generating and negotiating contracts to an annual increase of 15%
- Lead and train a team of five sales staff by providing weekly performance feedback and setting individual targets
Sales and Marketing Intern, Unilever, Englewood Cliffs, NJ | June 2021 – May 2022
- Assisted with the development and implementation of marketing strategies leading to a 10% increase in brand awareness in one quarter
- Handled client issues effectively, resulting in a 20% increase in customer retention in six months
- Worked alongside senior sales managers in projecting sales trends that led to more effective inventory management
Resume writer’s tip: Quantify your experience
Use numbers and metrics to show the results you achieved in previous sales roles. Provide context to your work history to give recruiters a better understanding of your scope and impact. Demonstrate your value as a sales manager by emphasizing sales numbers, such as increasing sales by 30%, or customer satisfaction ratings, such as improving retention by 10%.
Do
- “Developed and maintained relationships with key accounts, boosting customer retention by 30%.”
Don’t
- “Found new customers and produced sales.”
Resume writer’s tip: Tailor your resume for each application
Align your sales manager resume to the job descriptions of each position you pursue. Tweak the language to incorporate some of the same keywords and skills found in the job posting. This will capture the attention of hiring managers and increase your chances of winning an interview.
What if you don’t have experience?
Creating a sales resume can be challenging if you lack real-world experience. However, you have valuable skills and knowledge gained from education and training. Highlight relevant coursework, volunteer experiences, and certifications you earned to show hiring managers you are a motivated candidate with a commitment to continuous learning.
4. List your education and sales manager-related certifications
List any relevant education you’ve received to show you are qualified for the sales manager position. Be sure to include the title of the degree earned, the institution’s name, and the completion date. If you’ve earned sales certifications, such as one from the National Association of Sales Professionals, include those as well. You can also list continuing education courses or professional development programs you completed.
Education
Template:
[Degree Name]
[School Name], [City, State Abbreviation] | [Graduation Year]
Example:
Bachelor of Business Administration
Pace University, New York, NY, 2018
Certifications
Template:
[Certification Name], [Awarding Organization], [Completion Year]
Example:
- Certified Inside Sales Professional (CISP), American Association of Inside Sales Professionals, 2017
5. Outline your most useful sales manager skills and proficiencies
Highlight the specific skills that make you a strong candidate for the sales manager position. Choose hard skills, such as knowledge of Salesforce.com and strategic planning, and soft skills, like excellent communication and complex solution-finding. Consider which capabilities the company seeks and how you can match them.
| Key Skills and Proficiencies | |
|---|---|
| Customer service | Microsoft PowerPoint, Excel, and Google Sheets |
| Salesforce.com CRM | Strategic planning |
| Strong negotiating skills | |
Resume writer’s tip: Use specific action verbs
Be strategic in choosing the words on your sales manager resume. In the professional experience section of your resume, incorporate action verbs to communicate your job duties and accomplishments. Instead of listing duties, start each sentence with a dynamic action verb. Avoid using first-person language, such as, “I was responsible for…” These action verbs will inject energy into your sales manager resume.
| Action Verbs | |
|---|---|
| Accelerated | Amplified |
| Closed | Drove |
| Exceeded | Expanded |
| Fostered | Generated |
| Improved | Increased |
| Influenced | Maximized |
| Nurtured | Pioneered |
| Pursued | Revitalized |
| Strengthened | Transformed |
| Validated | Yielded |
How To Pick the Best Sales Manager Resume Template
When applying for sales manager jobs, choose a clean and professional resume template, so your top accomplishments and qualifications stand out. Steer away from any design elements or loud colors that could distract the reader.
Frequently Asked Questions: Sales Manager Resume Examples and Advice
How do you align your resume with a sales manager description?
Sales manager roles are expected to grow as fast as the average occupation through 2032, according to the Bureau of Labor Statistics. To stay ahead of other job seekers, tweak your resume for each job application. That way your attributes align with the top desirable skills of those employers. Call out any industry-specific knowledge if it applies, as well as transferable skills from related roles.
What is the best sales manager resume format?
It's always safe to use a reverse-chronological resume format since recruiters are most familiar with those. Sales managers can lead with their most recent accomplishments while also showing their career progression.
What are the most important sections to include in my Sales Manager CV?
A well-rounded Sales Manager CV should include the following sections: a profile summary that highlights your experience and strengths, a skills section that aligns with the job description, a professional experience section that outlines key roles and responsibilities, and education and certifications. Adding a section for key achievements or quantifiable results can also give your CV a competitive edge.
Expert advice:
Include a cover letter with your resume
Creating a cover letter to go with your resume allows you to make a more detailed sales pitch to prospective employers. Keep it short and sweet – around three to four paragraphs. The letter can give extra context about some of your key qualifications, share why you are a good fit for that organization or team, and mention any connections you might have with the company.
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Executive Resume Writer and Career Coach
Andrew Stoner is an executive career coach and resume writer with 17 years of experience as a hiring manager and operations leader at two Fortune 500 Financial Services companies, and as the career services director at two major university business schools.
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