4 Best Social Media Resume Examples and Templates for 2025
Social Media Manager Resume Examples and Templates for 2025
By Andrew Stoner
, Executive Resume Writer and Career Coach
Andrew Stoner
Read More
Executive Resume Writer and Career Coach
Last Updated:
May 19, 2025
Your social media manager resume should demonstrate your unique skill in creating content that connects with audiences and increases brand visibility. It’s important to prove to potential employers you can develop and execute successful social media campaigns across all platforms. Learn expert strategies and create a resume that impresses your dream employers.
Key takeaways:
- Establish industry expertise: Highlight your unique social media specializations, whether working business-to-business or managing influencer campaigns. Hiring managers should understand your niche as soon as they read your resume profile.
- Quantify social media success: Run analytics on your own career achievements and include those metrics in your resume. Using data points to describe followers, likes, and engagement helps hiring managers understand your value.
- Include keywords: Applicant Tracking Systems (ATS) scan resumes for keywords. You can help your application perform better within these systems by incorporating marketing skills and qualifications from the job description into your resume.
Most Popular Social Media Manager Resumes
Social Media Strategist Resume Example
Why This Resume Is a Great Example
Raheem’s resume shows his ability to work efficiently under pressure and demonstrates a strong focus on customer service, two skills highly valued in social media strategy roles. He illustrates a clear impact by quantifying results, such as a 200% increase in video views. Its structure is clean and concise, allowing recruiters to quickly see his skills and experience without being overwhelmed by unnecessary details.
Key Tips
Quantify results whenever possible to make your achievements tangible. Structure your resume in reverse‑chronological order to highlight career progression. For guidance on crafting an effective resume structure, see How to Make a Resume.
Social Media Manager Resume Example
Key Takeaways from This Resume Sample
Skyler’s resume highlights a combination of technical expertise and an emphasis on customer support, crucial for a Social Media Manager role. By focusing on specific outcomes, like 1.2 million views, he shows tangible success and leadership in campaign execution.
Key Tips
Showcase your versatility by listing both technical skills and creative strengths to demonstrate broad capability. Organize your experience in reverse‑chronological order so the most relevant roles stand out first. For insights on choosing the right skills to feature, see Skills to Put on Resume.
Senior Social Media Manager Resume Example
Why This Resume Is a Great Example
Meera’s resume demonstrates her leadership in high‑profile roles and her ability to drive real‑time engagement at scale. The reverse‑chronological format spotlights her decade of progression, and key metrics, such as a 200% sales increase, underscore strategic impact.
Key Tips
Use a clean reverse‑chronological format to spotlight career progression and ensure clarity. Highlight relevant certifications to signal ongoing expertise and commitment to professional growth. For tips on resume layouts, see Best Resume Formats.
Entry‑Level Social Media Manager Resume Example
Key Takeaways from This Resume Sample
Alex’s resume is a strong example of entry‑level positioning. It clearly shows how internship experience segues into a coordinator role and illustrates consistent growth. The summary mirrors the experience timeline, and quantifiable metrics — like a 12% engagement increase — demonstrate tangible impact.
Key Tips
Highlight your progression from internship to paid roles to illustrate career advancement. Include measurable outcomes like percentage increases to demonstrate impact. For more on crafting effective objectives, see Resume Objective Examples.
Freelance Social Media Manager Resume Example
Why This Resume Is a Great Example
Taylor’s resume effectively showcases a breadth of freelance and agency experience, demonstrating adaptability across industries and the capacity to deliver measurable results. The profile accurately reflects the five years of professional history, and the bullet points focus on clear, numeric achievements.
Key Tips
Emphasize both strategic planning and hands‑on execution to showcase versatility. Focus on numeric achievements that illustrate clear results. For guidance on writing powerful summaries, see How to Write a Resume Summary.
Mid-Level Social Media Manager Template Resume Example
Why This Resume Is a Great Example
Jordan’s resume template clearly outlines both leadership and hands‑on roles, with a chronological progression that aligns with her four years of experience. Separating assistant and manager positions highlights career growth, and metrics like audience growth percentages illustrate impact.
Key Tips
Choose a consistent, clean template that allows recruiters to scan your information quickly. Leverage a hobbies section to add personality and cultural fit. To discover appropriate hobbies, see What Hobbies to Put on a Resume.
Social Media Marketing Manager Resume Example
Key Takeaways from This Resume Sample
Morgan’s resume effectively emphasizes marketing strategy and team coordination, showcasing a six‑year career driving campaign success. Chronological experience aligns with the summary, and bullet points include clear campaign metrics.
Key Tips
Manage your education section with clear dates and degree titles to demonstrate credibility. Tailor educational credentials to the target role to strengthen relevance. For advice on listing education, see How to List Education on a Resume.
Social Media Marketing Resume Example
Why This Resume Is a Great Example
Riley’s resume stands out because it balances creative content creation with data analytics, demonstrating both creative and technical skills. The four‑year timeline aligns, and metrics like a 25% engagement increase highlight direct contributions.
Key Tips
Keep your resume concise and focus on high‑impact campaign metrics to demonstrate value. Omit extraneous details that don’t directly support your candidacy. For insights into resume length, see How Far Should a Resume Go.
Social Media Coordinator Resume Example
Key Takeaways from This Resume Sample
Casey’s resume effectively highlights two years of specialized coordination experience with clear responsibilities and accomplishments. The summary accurately depicts the timeline, and bullet points emphasize community engagement and content creation.
Key Tips
Prioritize the most relevant content and align responsibilities to the job description to make a strong case. Use performance metrics to quantify your impact and draw attention. For suggestions on content selection, see What to Put on a Resume.
Community Manager Resume Example
Why This Resume Is a Great Example
Dylan’s resume clearly showcases his expertise in community engagement and moderation. It demonstrates a three‑year progression in community‑focused roles. Quantifiable outcomes, like a 30% growth in active users, underscore his effectiveness.
Key Tips
Balance academic credentials and professional achievements to show comprehensive qualifications. Clarify the differences between CV and resume formats to avoid confusion. For details on those distinctions, see CV vs. Resume: What Is the Difference.
Social Media Content Specialist Resume Example
Why This Resume Is a Great Example
Cameron’s resume effectively balances content creation and strategic planning, showcasing editorial skills and platform expertise. The timeline matches the two‑year summary, and bullet points quantify outputs, reinforcing productivity.
Key Tips
Focus on transferable skills and project experience to offset limited professional history. Highlight your willingness to learn and ability to contribute from day one. For strategies on entry‑level resumes, see How to Write a Resume With No Experience.
Digital Marketing Manager Resume Example
Key Takeaways from This Resume Sample
Priya’s dual-degree education and integrated marketing roles illustrate a strong strategic foundation and execution skills. The five‑year timeline aligns, and achievements like a 40% lead increase demonstrate effectiveness.
Key Tips
Use a student‑focused layout and emphasize relevant coursework, projects, and honors to stand out as a recent graduate. Include graduation dates to clarify timelines. For student‑tailored formats, see How a Resume Should Look for College Student.
Social Media Analyst Resume Example
Why This Resume Is a Great Example
Leslie’s resume accentuates analytical prowess and data‑driven strategy, reflecting a three‑year trajectory in social media analysis. Bullet points quantify improvements in engagement, supporting her profile claims.
Key Tips
Keep your skills and experience updated regularly to stay competitive in a fast‑evolving field. Reflect recent achievements and any new certifications to show continuous growth. For tips on revamping your resume, see How to Update Your Resume.
Social Media Director Resume Example
Why This Resume Is a Great Example
Dana’s resume showcases leadership at the director level, steering multi‑platform strategies and supervising teams. The eight‑year career path is clearly outlined, and high‑level metrics underscore strategic impact.
Key Tips
Select precise, industry‑standard job titles to improve applicant tracking system (ATS) matching. Use terminology that accurately reflects your role and responsibilities. For inspiration on effective job titles, see Job Title Examples for Your Resume.
Social Media Copywriter Resume Example
Why This Resume Is a Great Example
Ava’s resume highlights her ability to craft engaging captions and ad copy, with measurable outcomes like a 15% boost in click‑through rates demonstrating effectiveness. Her two‑year timeline is clear, and bullet points focus on writing impact.
Key Tips
Showcase writing samples or portfolio links to provide evidence of your capabilities. Use strong action verbs to begin each bullet point and convey impact. For guidance on building a resume, see How to List Work Experience on Your Resume.
Social Media Engagement Manager Resume Example
Why This Resume Is a Great Example
Sofia’s resume underscores her focus on community engagement and personalization, tying her four‑year experience to specific engagement metrics. The progression from specialist to manager demonstrates leadership growth.
Key Tips
Tailor your engagement strategies to match the brand voice for authentic interaction. Incorporate industry keywords to enhance ATS compatibility. For insights on leadership skills, see Leadership Skills for Resumes With Examples.
Social Media Growth Manager Resume Example
Why This Resume Is a Great Example
Emma’s resume highlights her specialization in growth strategies, showcasing a clear three‑year trajectory and quantifiable results like a 40% surge in followers. The progression from analyst to manager reinforces her upward mobility.
Key Tips
Include leadership examples to demonstrate initiative and drive. Highlight relevant certifications or specialized training to bolster credibility. For guidance on resume length, see How Long Should a Resume Be.
Social Media Advertising Specialist Resume Example
Why This Resume Is a Great Example
Jacob’s resume demonstrates deep expertise in paid social advertising, with detailed metrics like a 2.5 ROI and a 15% reduction in cost‑per‑click. The five‑year timeline aligns, and roles show clear specialization.
Key Tips
Highlight ROI and cost efficiency metrics to showcase effectiveness. Include relevant certifications in ad platforms to demonstrate expertise. For tips on strong action verbs, see Resume Action Words.
Social Media and SEO Specialist Resume Example
Why This Resume Is a Great Example
Grace’s resume bridges social media and SEO, demonstrating a dual‑focus skill set that enhances content discovery. Quantitative metrics, like a 30% increase in organic traffic, underscore her impact.
Key Tips
List both social media and technical SEO skills to showcase versatility. Focus on measurable outcomes such as traffic and engagement statistics. For suggestions on selecting keywords, see Resume Keywords.
Social Media Campaign Manager Resume Example
Why This Resume Is a Great Example
Wyatt’s resume combines strategic campaign planning and execution expertise, with six years of experience and clearly quantified campaign achievements — like a 60% engagement increase. The chronological format highlights his progression.
Key Tips
Tailor your achievements to specific campaigns with clear before‑and‑after metrics to demonstrate impact. Mirror keywords from the job description to pass ATS filters. For tips on effective tailoring, see How to Tailora Resume to a Job Description.
Social Media Manager Text-Only Resume Examples and Templates
How To Write a Social Media Manager Resume Example
Potential employers need to know they can rely on your deep understanding of social media platforms and ability to interpret and leverage their analytics. A well-crafted resume showcasing your accomplishments is the best way to demonstrate your value and should include these sections:
- Contact information
- Profile
- Key skills
- Professional experience
- Education and certifications
1. Share your contact information
Provide all of your best contact information in the header of your resume. Include your full name, phone number, email address, location, and a link to your online professional profile. Ensure your information is up-to-date so recruiters can contact you easily for an interview. If you have a digital portfolio of past projects, you can add a link to that as well.
Example
Your Name
(123) 456-7890 | [email protected] | City, State Abbreviation Zip Code | LinkedIn | Portfolio
2. Write a brief summary of your social media manager qualifications
Much like a well-crafted Tweet or an impactful Instagram caption, your resume profile should concisely summarize your unique value. Describe what differentiates you from other marketing professionals. Include your job title, years of experience, and a few strengths. What’s your approach to social media strategy? Do you have any unique specializations?
For example, you could mention your ability to leverage emerging platforms to reach Gen Z audiences or how you’re known for turning user-generated content into viral campaigns. Maybe you’re a data whiz and regularly boost engagement through AI-powered content strategies. Mention a few of these highlights most relevant to the job you’re pursuing.
Senior-Level Profile Example
Senior social media manager with almost a decade of experience in sports marketing. Recognized for crafting compelling, trend-setting content that resonates with diverse sports fan audiences. Focused on improving high-stakes live event coverage to bolster athlete-fan connections.
Entry-Level Profile Example
Social media strategist with nearly two years of marketing and content creation experience within e-commerce and nonprofit sectors. Known for crafting engaging, mission-driven content that resonates with target audiences, amplifies brand visibility, and boosts online sales.
3. Showcase your social media manager experience
When you look at a social media feed, each post should contribute to an overall story and brand image. Similarly, every entry in your professional experience section should present a clear picture of your career journey. Use this section to describe your key responsibilities, demonstrating the unique value you brought to each role.
Algorithms, platform policies, and trends are constantly evolving. If you’ve pivoted as these changes come, consider including a bullet point that shows how you’ve successfully navigated platform shifts. Being quick to adapt is vital in marketing as you chase the ever-changing attention of target audiences.
Senior-Level Professional Experience Example
Senior Social Media Manager, USA Football, Minneapolis, MN
January 2021 – present
- Spearhead social media strategy for the national governing body of football, overseeing a team of four contractors and reaching over 2 million followers
- Transitioned swiftly to Twitter Spaces for live audio content, hosting live Q&As with coaches and players, resulting in a 150% increase in Twitter engagement
- Generated 5 million impressions and a 200% increase in merchandise sales through real-time social media coverage of the U.S. National Team during 2022 championships
- Increased engagement from college recruiters by 75% with the launch of a “Path to Pros” social media series that follows 50 high school athletes’ journeys to college football
Entry-Level Professional Experience Example
Social Media Intern, Pajama Program, New York, NY
June 2023 – present
- Partner with marketing lead to manage social media presence across Instagram, YouTube, and Facebook for a national nonprofit, reaching over 100,000 followers
- Conduct weekly social listening across platforms, gaining insights that led to a 25% improvement in audience interaction
- Analyze social media metrics using Hootsuite to provide weekly reports and inform content strategy adjustments
- Adapted strategy to Instagram’s shift toward Reels, which led to a 200% increase in video views and 50% growth in follower count after three months
Resume writer’s tip: Quantify your experience
Think about how you use metrics like engagement rates and conversion rates to demonstrate the effectiveness of your social media strategies. Take the same approach with your resume, quantifying your professional achievements to show your tangible, measurable results. Use things like percentages and dollar amounts to back up your strategy with data.
Do
- “Launched a viral marketing campaign and garnered 1.2 million views and 150,000 shares within 48 hours on a marketing campaign”
Don’t
- “Led a viral campaign, leading to increased views and shares across social media”
Resume writer’s tip: Tailor your resume for each application
It is important to tailor content for different platforms and audiences. This same principle applies to your resume. Every resume you submit should be uniquely crafted to resonate with the specific job and employer you’re targeting. Beyond the job description, research the company’s social media presence to identify strengths and opportunities.
Take what you’ve learned in your research to adjust your resume. If they need someone who can drive conversions through social commerce, highlight successful social shopping campaigns and any increase in click-through to e-commerce sites. Or, if you notice they’re struggling with one platform more than another, emphasize your success where they need improvement.
What if you don’t have experience?
As organizations continue to expand their customer reach, they’ll turn to social media managers for help with their online presence. There will be plenty of opportunities for early-career professionals.
To write an entry-level resume, leverage transferable skills, education, and experience to prove that you have the knowledge required for the job. Skills like content creation, graphic design, writing, and data analytics will transfer well.
If you’ve completed academic projects or internships, describe these experiences. You can also mention any volunteer work, such as managing social media for a club, small business, or local nonprofit. These highlights will help potential employers see that you’ve put your skills into action.
4. Include education and certifications relevant to social media management
The education section should showcase your academic background and any additional training that makes you a great fit for the social media manager role. While some positions may require you to have a bachelor’s degree, often experience and results may be more important to employers. Start with your highest level of education, listing the name, school, and graduation date.
Next, list any certifications that show you can keep up with this ever-evolving field. From software proficiencies to credentials in Google Analytics, there are many ways you can specialize within social media management. For entry-level managers, consider including relevant coursework to boost your credibility.
Education
Template:
[Degree Name]
[School Name], [City, State Abbreviation] | [Graduation Year]
Example:
Bachelor of Arts (B.A.) Communication
University of Washington, Seattle, WA | May 2016
Certifications
Template:
[Certification Name], [Awarding Organization], [Completion Year]
Example:
Social Media Marketing Certification, Hootsuite Academy, 2018
5. List key skills and proficiencies for social media managers
Highlighting your key skills is like selecting the right hashtags for a viral post. Just as hashtags make your content discoverable and relevant to the right audience, emphasizing your unique abilities makes your resume stand out to hiring managers. Include both technical skills and interpersonal abilities to show you’re a well-rounded, fully qualified social media manager.
| Hard Skills | |
|---|---|
| Blogging | Branding |
| Content management systems (WordPress, Drupal) | Facebook advertising |
| Google Analytics | Hootsuite |
| Keyword research | Search engine optimization (SEO)/search engine marketing (SEM) |
| User-generated content (UGC) strategy | Video editing |
| Soft Skills | |
|---|---|
| Cross-functional teamwork | Cross-platform tone adaptability |
| Cultural sensitivity in global communications | Data interpretation |
| Digital empathy | Ethical content judgment |
| Innovative hashtag generation | Project management |
| Trend intuition | Visual storytelling |
Resume writer’s tip: Use common action verbs
Action verbs work like eye-catching visuals in a post — they draw the reader in and make your accomplishments stand out. Use these dynamic words in your resume to actively engage hiring managers and clearly illustrate the impact and effectiveness of your work. Consider using some of the action verbs below to describe past experiences on your social media manager resume:
| Action Verbs | |
|---|---|
| Amplified | Analyzed |
| Collaborated | Crafted |
| Curated | Directed |
| Engaged | Monitored |
| Optimized | Strategized |
How To Pick the Best Social Media Manager Resume Template
Choosing the right templates is like putting together the right visual aesthetic for a brand’s social media presence. Carefully curate your template to reflect your own professional brand identity. It should be clean, well-organized, and easily scannable. Clear headings and bullet points are your friends, as they provide a solid structure for all of your achievements and skills. Opt for a modern resume template that isn’t overly trendy but still conveys a contemporary look.
Frequently Asked Questions: Social Media Manager Resume Examples and Advice
How do you align your resume with a social media manager job description?
The job market for public relations specialists like social media managers is projected to grow faster than average over the next 10 years. To stand out from the competition, you'll need a resume that translates as the answer to your potential employer's needs. Just as you optimize content for search algorithms with SEO, your resume should be aligned in the same way.
Using the job listing as a guide, identify key skills, tools, and attributes mentioned in the job ad. Customize your resume with these keywords and requirements as they align with your own qualifications. While incorporating similar language and phrases is great for ATS, be sure to provide concrete examples of these skills and experiences.
What is the best social media manager resume format?
Your professional experience is best presented in the same way social media feeds display content: in reverse chronological order. With a comprehensive overview of your social media experience, hiring managers can easily see how you've moved from one success to the next. This resume still includes the other classic resume sections, but the main focus is on your work history.
How do I ensure my Social Media Manager CV is optimized for applicant tracking systems (ATS)?
To optimize your Social Media Manager CV for ATS, make sure to incorporate the right keywords from the job description, especially in sections like skills, experience, and certifications. Stick to a clean, straightforward layout that avoids complicated formatting or images, as these can confuse the ATS. This will help your CV get past the automated systems and into the hands of hiring managers.
Expert advice:
Include a cover letter with your resume
With a resume, your career is reduced to a handful of easily digestible key takeaways that may not fully communicate everything you’d like. That’s where a cover letter comes in, offering a way to provide context and stand out. This document gives you the chance to demonstrate your brand voice and storytelling skills as you explain your unique approach to digital community engagement.
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Executive Resume Writer and Career Coach
Andrew Stoner is an executive career coach and resume writer with 17 years of experience as a hiring manager and operations leader at two Fortune 500 Financial Services companies, and as the career services director at two major university business schools.
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